How To Build An Effective Professional Network
When you’re in business (and freelancers are in business), you build reputation through social and in-person networking. According to the Oxford Dictionary, a network is a
Alvalyn Lundgren
mindset
ARTICLES.
Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives
3 Questions To Ask In Your Marketing Reset
Many businesses are going through a reset right now, and creative freelance business owners are no different. As we emerge from a state of lockdown
Alvalyn Lundgren
Alvalyn Lundgren
Should You Display Your Pricing On Your Website?
Every project and every client is different. Freelance creatives need to consider the unique needs and objectives of each client when determining their fees.
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Should Part Time Freelancers Run A Business?
As a part-time freelancer, knowing the difference between having a hobby and running a business might seem confusing. And actually running a business might seem unnecessary. The thing is, it’s more necessary to have a bona fide business as a part-timer.
AlvalynCreative
Being Remarkable
My friend, Mary, was in a community theatre production of The Mikado, and was asked to write her bio for the printed program. This being her first theatrical
Alvalyn Lundgren
Keeping Good Clients: 10 Ways To Build Loyalty
Most freelancers will agree that it’s easier to hold onto an established relationship than begin a new one. And it’s less work to retain a client
Alvalyn Lundgren
The Art of Influence: 5 Ways to Affect Your Outcomes and Attract Clients
If you want to be successful, you need to be influential. Influence can be positive or negative, and everyone has influence. The key for success
Alvalyn Lundgren
Making the Most of a Creative Review
You can get more out of a creative review than just a go-ahead to move to the next phase of the project. In coming together
Alvalyn Lundgren
Create A Better Portfolio
Whether online or in hand, your portfolio is the primary means of landing a job or finding clients. Art school graduates have focused on developing
Alvalyn Lundgren
How To Handle Special Requests From Clients
I was asked about how to deal with unusual requests. Once someone finds out you are a designer, writer, photographer… any type of creative, you
Alvalyn Lundgren
How To Pay Yourself As A Freelancer
Paying yourself as a freelancer is often as perplexing as how to price your services. To simplify it, begin with the knowledge that there are
AlvalynCreative
How To Get Clients To Pay You
What do you do when you a client refuses to pay you? According to Freelancers Union nearly 50% of freelancers were stiffed by clients in the past 12
Alvalyn Lundgren
Creative Freelancer Q&A: What Do You Do About Scope Creep?
What do you do about scope creep? Avoid it? Agree to it? Stress out about it? Scope creep is when the amount of work originally agreed
Alvalyn Lundgren
5 Stages of Customer Loyalty
To be meaningful, design needs to connect on five successive levels of significance…
Alvalyn Lundgren
Good Success
The Practice and Principle of Accomplishing Something Upon learning about what I do by trade, an employed acquaintance asked with some concern, “But will you
Alvalyn Lundgren
Why Freelancers Should Not Pitch
As an independent creative, you get to decide how you will attract clients and projects. One option is via Requests for Proposals (RFPs). Whether or
Alvalyn Lundgren
Creating Rituals To Do Significant Work
I recently read Deep Work: Rules for Focused Success in a Distracted World, in which the author, Cal Newport, makes the case for engaging in sdeliberate, uninterrupted
Alvalyn Lundgren
10 Proven Networking Strategies for Introverts (and Everyone Else)
Building a business requires connection with people: prospective clients, colleagues, mentors, customers, and sometimes even family members. When we connect, we share information, ideas and
Alvalyn Lundgren
Three Things To Do Before Responding To An Unhappy Client
Has something like this ever happened to you? You have a solid, signed written contract with your client that includes payment terms and penalties for
Alvalyn Lundgren
Risky Business
© Alvalyn Lundgren. All international rights reserved. Risk. It’s a small word with big impact. Taking risks involves change and the unknown. We’re usually not
AlvalynCreative
3 Things To Do Before The End Of The Year
One of the benefits of freelancing is: You get to decide for yourself what you will accomplish in any given year. You’re able to set
AlvalynCreative
Working Late: 5 Essential Boundaries for Freelancers
From time to time I’ll fire off an email to a client during the late evening or early morning hours. Occasionally, an immediate response comes back
Alvalyn Lundgren
Freelance or For Hire? Clarifying The Designer-Client Relationship
Misunderstandings can exist between clients and freelance designers regarding their working relationships. Questions of who owns what, what files are provided to the client, when and
Alvalyn Lundgren