Contracts Protect the Freelancer and the Client
As I write this article I’m in the middle of a contract negotiation involving copyright and licensing of one of my character designs. I worked with
Alvalyn Lundgren
March 1, 2017
As I write this article I’m in the middle of a contract negotiation involving copyright and licensing of one of my character designs. I worked with
10 Best Practices For Building Reputation and Relationships When you accept a client’s project, you make it your own. You’re not creating for yourself. Even so,
Business and creative culture now runs on creative rights and intellectual property. Theft, abuse and alteration of intellectual property is as rampant as ID theft,
As the owner of an independent creative business, you are responsible for absolutely everything creatively and managerially. The whole thing’s sitting on your shoulders, and
Freelancers are a company of one, but we need feedback, input, and help. You’re more likely to hit your goals and enjoy success when you work with a mentor. Here’s what to look for and how to work with someone.
Self promotion is the practice of telling potential clients about what you do. With it you build your brand, engage prospects and find clients. As a
Successful soloism is about 80% mindset and 20% mechanics. I’ve learned from experience that you can get the mechanics right, but still not be thinking
First of all, let’s define who your ideal clients are. An ideal client is one for whom you do the kind of work you want to do, and
One of the huge differences between a salaried worker and a freelancer is that freelancers need to always be looking for work. Freelance work consists
A mark up, also known as percentage over cost, is one way you can increase your freelance revenue. Marking up is a common business practice,
Planning is necessary for any business owner. Going through an end-of-year assessment in order to set up for the next can lead you into more
Let’s begin with the premise that design, illustration and photography are service professions, and that being a professional means you’re in business. You’re making a
Creative freelancers spend a lot of time designing stuff. Good design is structured, organized and unified. When you juggle multiple projects, the ability to focus
All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.
A significant percentage of my clients are non-profit enterprises. I have had many opportunities to design campaign materials, annual reports, and graphic assets for non-profit
Early in my freelance journey I joined a business networking group through my chamber of commerce for the purpose of generating leads and referrals. Networking groups
Many businesses are going through a reset right now, and creative freelance business owners are no different. As we emerge from a state of lockdown
What do you do when you a client refuses to pay you? According to Freelancers Union nearly 50% of freelancers were stiffed by clients in the past 12
When you’re in business (and freelancers are in business), you build reputation through social and in-person networking. According to the Oxford Dictionary, a network is a
Creative freelancers invest time and effort carefully crafting brands for their clients. In regard to their own brands, they often come up short. Creatives should
Of Influence, Time and Trust Branding is a popular discussion in my circles, and in the course of those conversations I gain great insight into perceptions
You can get more out of a creative review than just a go-ahead to move to the next phase of the project. In coming together
It’s widely acknowledged that there is a direct correlation between reading and success. But it’s not the amount you read, it’s what you read. There’s
Did you know that there is more than one way to be a freelancer? Independent creatives — freelancers — can choose a variety of working scenarios