ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

10 Ups and Downs of Freelancing

[vc_row][vc_column][vc_column_text]Freelancing provides more freedom than any other type of work structure. With that freedom come the responsibilities of ownership and reputation. When we choose to

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How to Design Your Day

Creative freelancers spend a lot of time designing stuff. Good design is structured, organized and unified. When you juggle multiple projects, the ability to focus

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Designing For Non-Profits

A significant percentage of my clients are non-profit enterprises. I have had many opportunities to design campaign materials, annual reports, and graphic assets for non-profit

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The 7 Basic Elements of Your Brand Strategy

Simply creating graphic assets and promotional materials is not enough to manage your brand. You need a strategy — a plan, method, or series of actions for obtaining a specific goal or result. Here are 7 basic elements to get started.

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I Didn’t Get the Job

When you’re in business for yourself and you are regularly seeking new clients and projects, you will come across all types of prospects in your

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