ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

Creating Lovability

How can you invest your product or service with “lovability” and create devotion in your customers? Here are some options: Love it yourself. If you’re

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How Much Will It Cost?

All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.

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What To Look For In A Mentor or Coach

Freelancers are a company of one, but we need feedback, input, and help. You’re more likely to hit your goals and enjoy success when you work with a mentor. Here’s what to look for and how to work with someone.

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Does Formal Design Education Matter?

Aesthetic sense and talent are raw materials. They amount to nothing without discipline. Education forces you to add skill, discipline and expertise to your talent. And in order to meet project deadlines, you learn to steward your time.

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Creative Freelancer Q&A: Do Business, Not Favors!!!

Avoid awkward moments and misunderstandings about getting paid for your freelance work. Prepare written agreements for each client that outlines the type of work you will do, how much you will charge for it, and how you want to be paid. You cannot make a living by doing favors.

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