ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

159. To Quit, Or Not To Quit

How do you know if you should quit or not? Sometimes quitting is in fact, the wise and right option. Freelancing isn’t easy. It takes courage and tenacity to push through. It starts out being fun, like a great adventure, especially when you land your first couple of clients and get paid for the projects. But when obstacles and opposition show up, what will you choose?

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How Brands Are Built

People connect with brands the same way they connect with people. Brands cannot be developed and maintained without design. Branding is not design, but it

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Job Listings and Special Considerations

If a hiring firm wants to give special consideration to candidates from a specific school, that’s its right. But then it should carry on its notification processes within the sphere of that school’s alumni and career counseling office

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How Much Will It Cost?

All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.

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Property Rights

Although it’s a common assumption, clients are not automatically entitled to a designer’s working files. The tools, preliminary concepts and layouts remain the property of

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