ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

Should Part Time Freelancers Run A Business?

As a part-time freelancer, knowing the difference between having a hobby and running a business might seem confusing. And actually running a business might seem unnecessary. The thing is, it’s more necessary to have a bona fide business as a part-timer.

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The 7 Basic Elements of Your Brand Strategy

Simply creating graphic assets and promotional materials is not enough to manage your brand. You need a strategy — a plan, method, or series of actions for obtaining a specific goal or result. Here are 7 basic elements to get started.

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The Internship Epidemic

It is the responsibility of design professionals, teachers and school administrators to value the next generation of designers so that the profession is respected, appreciated and thrives. Unpaid internships won’t accomplish that.

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Tactics for Better Business Networking

If you are a self-employed creative, business networking is a significant part of your marketing mix. While designers, illustrators and photographers naturally get together with other creatives for mutual support and trend

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Good Success

The Practice and Principle of Accomplishing Something Upon learning about what I do by trade, an employed acquaintance asked with some concern, “But will you

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