ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

How Brands Are Built

People connect with brands the same way they connect with people. Brands cannot be developed and maintained without design. Branding is not design, but it

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Creative Freelancer Q&A: Do Business, Not Favors!!!

Avoid awkward moments and misunderstandings about getting paid for your freelance work. Prepare written agreements for each client that outlines the type of work you will do, how much you will charge for it, and how you want to be paid. You cannot make a living by doing favors.

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The Internship Epidemic

It is the responsibility of design professionals, teachers and school administrators to value the next generation of designers so that the profession is respected, appreciated and thrives. Unpaid internships won’t accomplish that.

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Tactics for Better Business Networking

If you are a self-employed creative, business networking is a significant part of your marketing mix. While designers, illustrators and photographers naturally get together with other creatives for mutual support and trend

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How To Choose Good Clients

Good clients are integral to successful freelance projects and to your career overall. Beyond the project itself, a referral or recommendation from the right client can open doors

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