ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

How Much Will It Cost?

All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.

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Who Hires Creative Freelancers?

[themeone_drop_cap letter=”T” color=”accent-color3″ /]he current mantra for creative freelancers, and for any independent business owner, is to create or define a niche and aggressively market

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Creating Lovability

How can you invest your product or service with “lovability” and create devotion in your customers? Here are some options: Love it yourself. If you’re

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Does Formal Design Education Matter?

Aesthetic sense and talent are raw materials. They amount to nothing without discipline. Education forces you to add skill, discipline and expertise to your talent. And in order to meet project deadlines, you learn to steward your time.

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How To Work With Clients

10 Best Practices For Building Reputation and Relationships When you accept a client’s project, you need to make it your own. While you’re not creating for

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Good Success

The Practice and Principle of Accomplishing Something Upon learning about what I do by trade, an employed acquaintance asked with some concern, “But will you

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