ARTICLES.

Tips and Insights on Mission, Mindset, Mechanics, and Marketing for Freelance Creatives

How Much Will It Cost?

All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.

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Create A Better Portfolio

Whether online or in hand, your portfolio is the primary means of landing a job or finding clients. Art school graduates have focused on developing

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How Brands Are Built

People connect with brands the same way they connect with people. Brands cannot be developed and maintained without design. Branding is not design, but it

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Should Part Time Freelancers Run A Business?

As a part-time freelancer, knowing the difference between having a hobby and running a business might seem confusing. And actually running a business might seem unnecessary. The thing is, it’s more necessary to have a bona fide business as a part-timer.

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Who Hires Creative Freelancers?

[themeone_drop_cap letter=”T” color=”accent-color3″ /]he current mantra for creative freelancers, and for any independent business owner, is to create or define a niche and aggressively market

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Is It Time To Get A New Rope?

For freelance creatives facing changing markets and uncertain futures the end of the rope is an immediate reality. When doing what you’ve been doing is not going to work anymore, getting another rope becomes necessary.

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159. To Quit, Or Not To Quit

How do you know if you should quit or not? Sometimes quitting is in fact, the wise and right option. Freelancing isn’t easy. It takes courage and tenacity to push through. It starts out being fun, like a great adventure, especially when you land your first couple of clients and get paid for the projects. But when obstacles and opposition show up, what will you choose?

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